Use Automation to Monitor How You're Doing
Extend the power of your custom software to track key indicators for your business in real time.

Knowlege is power. Being able to distill key points of data into meaningful formats gives you even more power.

If you've designed your automated systems well, and trained your customer service representatives to always ask how customers heard about you, you'll be able to generate graphs like this one in real time--specifying custom date ranges (and additional criteria, if desired). This will help you quickly grasp how well your marketing dollars are working.

Armed with these figures, you'll be in a much better position to change how you allocate your expenses. You'll be basing your decisions on facts, rather than hunches.

That's the goal of this particular custom software module. It leverages the powerful charting capabilities embedded in Microsoft Excel to display source of business figures in a format that's easy to comprehend. This particular software application fetches raw data from a SQL Server database, digests it into concise rows and columns, then uses Excel Automation to render charts like the one you see here.

This custom software program lets you quickly compare marketing efforts for different timeframes, so you can see what effect your decisions have had over time.

"Wait a minute," you're saying to yourself. "How did this affect our company's sales figures--what would a bar chart that compared both sets of data look like?" Great question! Contact us to discuss how we could build a custom software solution--leveraging the data you already have--to find out.


Phone: 262-437-3239
Fax:  262-437-0383

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I/O Technologies, Inc.
N116W15830 Main St. STE 101
Germantown, WI 53022